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Acura says that the delayed launch of the TLX sedan is one of the major reasons for the brand's year-to-date sales slump. Originally the TLX was to be released in May, but Acura pushed that back to late summer.
With the TLX on sale now, things should turn around for Acura.
The Acura MDX helped to soften the blow to Acura with its volume up 55.5% through July."We dialed back production of the outgoing models in anticipation that the TLX would be here a little bit sooner, and we literally sold out of the TSX and the TL," Accavitti told WardsAuto, pointing to the delay as the primary reason behind Acura's 1.8% volume dip during the first seven months of 2014.
With the TLX on sale now, things should turn around for Acura.